In Their Words

“Anita is so incredibly well-connected. She understands the market. She knows who the players are. She presents properties that aren't even on the market and works with her connections to get us in there before there's even an open house which gives us a leg up. She knows what's going to move the needle and get the seller's attention, but she also understands the parameters that the buyers are working in. She takes the time to get to know you and your family and really listens to what you need and brings you properties that fit that.”

“Anita is the Realtor you want on your side when purchasing a house. My wife and I have been searching for a house for the past 8 months and we've dealt with many agents. Some agents have been very hands-off where they don't really present any properties which may be of interest to us and we had to do all the research ourselves. Anita and her team are all the qualities you want in real estate combined in one package. She met with us early on to introduce herself and her team and to get to know us, what type of house we wanted, in what area, what we wanted to avoid. Starting the next day we started receiving notifications on properties and they kept coming regularly. If any of them looked interesting to us, we were able to book a tour within 1 day, most of the time it was on the same day.”

“Anita is amazing on all fronts! She's sold two houses for us (and got us more than we thought we would get!), found us the perfect rental for the in-between time, and then helped us buy a new house! She is well-connected in the real estate world with solid relationships (which helped us get into our rental!). She's incredibly attentive and thorough - she shows up for every appointment and makes sure things are handled correctly. She truly has a complete understanding of the ins and outs of buying/selling a home, which helped us immensely to get our last deal done. She also knows great people to help handle everything: a quality electrician, contractor, plumber, etc. She cares about her clients and does the best job for them, and you can feel that the minute you meet her!”

“Anita Rich has been representing our real estate activities for the past ten-twelve years, if not longer; she's not only our agent, we consider her part of our own family. Anita has always demonstrated to have our best interest first and foremost, and we are confident in the knowledge that she'll do the same for you too. Anita has sold various homes for us and has also helped in the purchase of our homes as well. In one particular instance, we were out of town during the time Anita was hosting an open house for a property we were selling; and although Anita had her leg in a cast, after the conclusion of the open house, Anita walked our dogs and put them away before locking-up the home. Who does that, if not a concerned mother/friend looking over her kids well being? We consider ourselves blessed and fortunate to have someone of such strong character be part of our lives.”

“Anita loves what she does so much that even in the most stressful moments of closing, she was an inspiration, calm, kind, and masterful at cutting me an amazing deal, much much less than the listing price in a very competitive neighborhood. Beyond a pro, she worked with me as a genuine friend. Answered my calls as fast as humanly possible.”

“My husband and I have had a long and fruitful relationship with Anita in which we have utilized her services numerous times to both buy and sell homes. We feel that she has not only served our needs impeccably over the years but has always gone far beyond the call of duty to make us feel safe and secure in our choices and transactions.”

“I have worked with Anita on all my real estate ventures. She not only is a delight to work with, but I can be 100% honest with her and her team and they always put my needs first. They also fight to get me a better deal than even I am aiming for! She is always available day or night and gives me all my news straight without hiding anything.”

“Anita Rich has been my Realtor since 2003. That year, she sold my previous home very close to the asking price and found my new home with a purchase price well below asking just a few days later. Over the years, she has become a dear friend, and I am always quick to refer anyone who is selling their home and looking for a new one.”

“We've now bought a condo, sold it, and almost completed buying a house with Anita in less than 4 years' time. She's made us feel like very important, high-value clients, even though our budget is not nearly as big as a lot of her clients! Anita and her team are responsive, knowledgable, thorough, and very fun to work with, too.”

“Anita and her team are the most patient, reliable, and generous people. We couldn't have asked for a better team to work with. We probably drove them crazy with our demands and requirements in regards to finding our home. She was always willing and eager to answer our questions, give advice, and accommodate our schedules.”

“Anita and I have worked on many deals together. She is a special combination of being both fun to work with and very professional. Her goals and objectives are always clear to herself and those involved in her projects, and she works hard to make sure that all parties meet their deadlines.”

“I would highly recommend Anita for a broad range of real estate services. She lead us through a very complicated transaction and did so with patience and grace. At the same time, she successfully guided us into a rental property in the exact neighborhood we desired. Her command of the market was key in completing these transactions.”

“Anita was a wonderful resource in the summer of 2012. My husband and I bought a new house in Pasadena and sold our house in Alhambra that year and Anita was our real estate agent in both transactions. She got us a wonderful selling price for our Alhambra home. Her many contacts helped me find good appraisers, good movers, good inspectors, etc.”

“Anita suggested a strategy to market and price our house in Encino. It sounded a bit ambitious but within two weeks we had several offers - and all over our asking price. We accepted one and Anita calmly and with great confidence resolved a bump or two and the deal closed very much to our satisfaction. Based on our experience we heartily recommend her.”

“Anita worked with us for a long time, as we were very picky and specific. Her experience really shows as she walked us through the process. She always has your best interest at hand and is a great negotiator when it comes time to make the deal. She has integrity and will treat you like a family member, which is very comforting.”

“Anita and her team were very professional, incredibly hard-working, and honest throughout the process. Nobody knows the area like Anita, she is a local and it shows. She helped sell our home at the right time for the right price. We would recommend her very highly. Thank you Anita and the team, we couldn't have done it without you guys!”

“Anita is the consummate real estate professional. Her knowledge and expertise in the markets that she serves are always current. What truly sets Anita apart is the care and concern she gives to her clients and she wants to be a total resource for them for life.”

“Anita Rich is truly professional in the field of Real Estate. Her experience and knowledge surpass anyone I have ever worked with within this industry. She will take care of any and all needs and always does so with a positive attitude, clarity, and class.”

“We have used Anita for several purchases and sales and have been very happy with her knowledge and negotiating skills. Her staff is excellent and prompt in responding to all questions. We recommend her highly and would certainly use her again.”

“Anita has gone above and beyond for me in so many ways. I have had some trouble with selling my condo and her team has been amazing, responsive, polite, and overall fantastic! I would recommend her to anyone!”

“She has a wealth of knowledge and is able to navigate all the details of buying or selling your home. My family appreciated the time spent looking at multiple homes and being in escrow and several as well.”